Internet Marketing & SEO blog

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The Musings of Occupancy Marketing

Welcome to the Occupancy Marketing blog, where we'll keep you up to date with the latest changes taking place in the world of internet marketing, and the impact these changes will have on the hotel and travel industry.

You can also follow us on Twitter at @occupancy

Articles, PPC, Google, Hotel Internet Marketing

Google Adwords announces major change to trademark policy in sponsored search

On Wednesday 4th August, Google announced an important change to its policy on trademark usage in paid search advertising in the UK, Ireland and Canada. The change already applies to Google US search. More

Thursday 05 August 2010

News, Hotel Internet Marketing

Interactive Hotel Marketing from a Single Source in Europe

h2c consulting and Occupancy Marketing Enter Strategic Partnership Focusing on Hotel Web Site Strategies and Performance Optimization.
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Thursday 28 January 2010

Articles, SEO, International SEO, Hotel Internet Marketing

The Europeans are coming in 2009...

Amongst all the doom and gloom in the UK hospitality sector with the deepening of the UK recession, there exists real opportunities for sales growth for British hoteliers in the Euro markets.

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Tuesday 10 March 2009

Articles, SEO, PPC, Hotel Internet Marketing

Online Marketing Tips for a Recession

Occupancy Marketing, the Edinburgh based Internet Marketing Services Company specialising in the hotel and leisure sector, provide the ‘top 10’ online marketing tips for surviving the recession. More

Monday 01 December 2008

Articles, SEO, PPC, Hotel Internet Marketing

Increasing online bookings and conversions

How do you increase the online bookings of your hotel or tourism Web site? Occupancy Marketing looks at some practice ideas to increase online booking rates. More

Saturday 26 July 2008

Articles, Hotel Internet Marketing

The internet revolution and your hotel

How has the internet changed the way that hotels operate and what does this mean for hoteliers?
More

Wednesday 31 October 2007

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