Paid Search Marketing (PPC) Company

Latest News

Augmented Reality and Online Marketing

Blippar is growing in popularity and is becoming a good alternative to QR codes as a method for join More

Tuesday 08 November 2011

Make TripAdvisor Work for You

Practical advice for the travel and hotel industry on making TripAdvisor work you. More

Tuesday 27 September 2011

Paid Search Marketing (PPC)

Sponsored links in search engine results give you the opportunity to drive instant traffic and bookings through your website. Set up your ad, choose your target search term, set your budget and your ad can appear within a matter of minutes.

OK, there's a little more to it than that if you want to make a real go of it, but that's where we come in...

Occupancy Marketing's paid search marketing service is designed to:

  • Protect your brand
  • Drive business for seasonal events
  • Generate additional business from the searches we know will convert well
  • Put your site before a new audience & increase your exposure

"Speculate to accumulate"

Paid search comes at a cost. Search engines operate their advertising using a "pay-per-click" model (PPC), meaning you only pay when someone clicks through to your website from a sponsored link.

However, when you are paying to appear in search, we think it is vitally important that you can measure your return-on-investment and to know that you are spending your funds as efficiently as possible. We use some sophisticated measures to ensure that our ROI remains positive, and our expertise can help reduce the cost of your online advertising to boot!

Interested in increasing visits to your website through search? Get in touch »


We're a Google AdWords Certified Partner!

Occupancy Marketing is officially recognised as a Google AdWords Certified Partner. The reinforces our expertise and understanding of how to make the most of a paid search campaign.

For more information, see our Google AdWords Certified Partner Profile ».


Related topics