News

Travolution Awards 2010 nomination for "Best Use of Search Engine Optimisation"
05 August 2010
Occupancy Marketing has received a nomination for "Best Use of Search Engine Optimisation" at the 2010 Travolution Awards.

Flash & Your Website - What You Need To Know!
16 February 2010
Looking back a few years before the advent of the iPhone many hotel websites thought that Flash was a fairly safe choice for using to create attractive looking key content - and to the most part they were right. Issues with Flash (where search engines were unable to access content) weren't such a huge deal as Flash tended to be used for visuals rather than text content, Flash accessibility was advancing, Google Analytics and other stats packages started supporting Flash and most computers had an up to date version of Flash in their browsers. Everything seemed rosy and many developers and SEO companies were beginning to relax their fears about Flash.

SEO Copywriting

Key to any marketing material is the quality of its content. Online however, your website content needs to work twice as hard - promoting the correct keywords whilst also remaining engaging to the reader - and finding a happy balance is no mean task.

Occupancy Marketing's SEO copywriting service combines the tradition of engaging copy with search engine optimisation techniques to help boost your site's search performance whilst remaining useful to your site's visitors.

As part of an ongoing process on any site, Occupancy Marketing continually make recommendations on expanding your content in order to cover more and more keywords. Whilst this makes perfect sense in theory, clients often cannot find the time to develop this copy. Occupancy Marketing provides this service to ensure your website site continues to expand and pick up on new SEO opportunities in a timely, professional manner.

To find out more about how you should be expanding your site and our copywriting services, please contact us for more information.