Social Media Marketing for Hotels, Travel & Tourism

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Make TripAdvisor Work for You

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Tuesday 27 September 2011

How we use the web is changing...

Today, the web is a much more sociable place where every man and his dog interact online and share their thoughts with their friends and like-minded online communities... but what do they say about you?

Social Media Marketing allows businesses to reach out to their customers online to spread your message, engage in conversations and get feedback that you may otherwise have missed out on. It's particularly relevant to the travel industry... people love nothing more than to talk about where they've been or are going on holiday.

Sites like Facebook, Flickr, TripAdvisor, etc. allow people to share their experiences with friends or other like-minded travellers, so it's important for hoteliers & tourism bodies to understand what they're saying about you and how you can engage with your customers online.

Occupancy Marketing works with our clients to provide consultancy on how to make the most of this fast-changing area of the web. We can help you to setup a presence on Facebook or Twitter to start interacting with your customers online, or advise you on how to manage your approach to TripAdvisor reviews.

Looking to make the most of Social Media? Get in touch »

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